TagRon Shaich TEDx

Panera Bread Offers “Pay-What-You-Can” Option

These days, corporate social responsibility is pretty well a must-have for most businesses. Consumers are looking for more from brands than ever before, seeking transparency, increased customer service, and simplicity. Being able to showcase sustainability or a way of giving back also tops the list of consumer criteria, explaining why one-for-one brands like TOMS shoes and Warby Parker glasses are gaining widespread support and customer approval. In an effort to highlight their focus on sustainability, AT&T released its 2011 sustainability report […]

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